10-Q Filing
Filing Information
| Form Type | 10-Q |
| Accession Number | 0001493152-15-001835 |
| Period End Date | 20150331 |
| Filing Date | 20150511 |
| Fiscal Year | 2015 |
| Fiscal Period | Q1 |
| XBRL Instance | reed-20150331.xml |
Filing Contents
This filing contains the following financial statements:
Balance Sheet
80 line items
| Line Item | Tag | Value | Unit | Period |
|---|---|---|---|---|
| Trade accounts receivable, allowance for doubtful accounts, returns and discounts |
AllowanceForDoubtfulAccountsReceivableCurrent
|
$252.00K | USD | Point-in-time |
| Trade accounts receivable, allowance for doubtful accounts, returns and discounts |
AllowanceForDoubtfulAccountsReceivableCurrent
|
$253.00K | USD | Point-in-time |
| Inventory, reserve for obsolescence net |
InventoryValuationReserves
|
$90.00K | USD | Point-in-time |
| Inventory, reserve for obsolescence net |
InventoryValuationReserves
|
$75.00K | USD | Point-in-time |
| Cash |
Cash
|
$1.10M | USD | Point-in-time |
| Property and equipment, accumulated depreciation |
AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment
|
$3.40M | USD | Point-in-time |
| Cash |
Cash
|
$1.10M | USD | Point-in-time |
| Property and equipment, accumulated depreciation |
AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment
|
$3.60M | USD | Point-in-time |
| Cash |
Cash
|
$959.00K | USD | Point-in-time |
| Cash |
Cash
|
$1.22M | USD | Point-in-time |
| Trade accounts receivable, net of allowance for doubtful accounts and returns and discounts of $252,000 and $253,000, respectively |
AccountsReceivableNetCurrent
|
$2.50M | USD | Point-in-time |
| Long term financing obligation, discount |
DebtInstrumentUnamortizedDiscountPremiumNet
|
$1.03M | USD | Point-in-time |
| Long term financing obligation, discount |
DebtInstrumentUnamortizedDiscountPremiumNet
|
$1.02M | USD | Point-in-time |
| Trade accounts receivable, net of allowance for doubtful accounts and returns and discounts of $252,000 and $253,000, respectively |
AccountsReceivableNetCurrent
|
$2.98M | USD | Point-in-time |
| Series A Convertible Preferred stock, par value |
PreferredStockParOrStatedValuePerShare
|
$10.00 | USD | Point-in-time |
| Inventory, net of reserve for obsolescence of $75,000 and $90,000, respectively |
InventoryNet
|
$6.31M | USD | Point-in-time |
| Series A Convertible Preferred stock, par value |
PreferredStockParOrStatedValuePerShare
|
$10.00 | USD | Point-in-time |
| Inventory, net of reserve for obsolescence of $75,000 and $90,000, respectively |
InventoryNet
|
$8.36M | USD | Point-in-time |
| Prepaid inventory |
Supplies
|
$1.29M | USD | Point-in-time |
| Prepaid inventory |
Supplies
|
$813.00K | USD | Point-in-time |
| Series A Convertible Preferred stock, shares authorized |
PreferredStockSharesAuthorized
|
500,000.00 | shares | Point-in-time |
| Series A Convertible Preferred stock, shares authorized |
PreferredStockSharesAuthorized
|
500,000.00 | shares | Point-in-time |
| Series A Convertible Preferred stock, shares issued |
PreferredStockSharesIssued
|
9,411.00 | shares | Point-in-time |
| Prepaid and other current assets |
PrepaidExpenseAndOtherAssetsCurrent
|
$529.00K | USD | Point-in-time |
| Series A Convertible Preferred stock, shares issued |
PreferredStockSharesIssued
|
9,411.00 | shares | Point-in-time |
| Prepaid and other current assets |
PrepaidExpenseAndOtherAssetsCurrent
|
$447.00K | USD | Point-in-time |
| Series A Convertible Preferred stock, shares outstanding |
PreferredStockSharesOutstanding
|
9,411.00 | shares | Point-in-time |
| Series A Convertible Preferred stock, shares outstanding |
PreferredStockSharesOutstanding
|
9,411.00 | shares | Point-in-time |
| Total Current Assets |
AssetsCurrent
|
$13.90M | USD | Point-in-time |
| Total Current Assets |
AssetsCurrent
|
$11.50M | USD | Point-in-time |
| Property and equipment, net of accumulated depreciation of $3,604,000 and $3,405,000, respectively |
PropertyPlantAndEquipmentNet
|
$4.57M | USD | Point-in-time |
| Common stock, par value |
CommonStockParOrStatedValuePerShare
|
$0.00 | USD | Point-in-time |
| Common stock, par value |
CommonStockParOrStatedValuePerShare
|
$0.00 | USD | Point-in-time |
| Property and equipment, net of accumulated depreciation of $3,604,000 and $3,405,000, respectively |
PropertyPlantAndEquipmentNet
|
$5.04M | USD | Point-in-time |
| Common stock, shares authorized |
CommonStockSharesAuthorized
|
19.50M | shares | Point-in-time |
| Brand names |
IndefiniteLivedIntangibleAssetsExcludingGoodwill
|
$1.03M | USD | Point-in-time |
| Common stock, shares authorized |
CommonStockSharesAuthorized
|
19.50M | shares | Point-in-time |
| Brand names |
IndefiniteLivedIntangibleAssetsExcludingGoodwill
|
$1.03M | USD | Point-in-time |
| Total assets |
Assets
|
$19.96M | USD | Point-in-time |
| Common stock, shares issued |
CommonStockSharesIssued
|
13.07M | shares | Point-in-time |
| Common stock, shares issued |
CommonStockSharesIssued
|
13.08M | shares | Point-in-time |
| Total assets |
Assets
|
$17.10M | USD | Point-in-time |
| Common stock, shares outstanding |
CommonStockSharesOutstanding
|
13.07M | shares | Point-in-time |
| Common stock, shares outstanding |
CommonStockSharesOutstanding
|
13.08M | shares | Point-in-time |
| Accounts payable |
AccountsPayableCurrent
|
$7.16M | USD | Point-in-time |
| Accounts payable |
AccountsPayableCurrent
|
$5.89M | USD | Point-in-time |
| Accrued expenses |
AccruedLiabilitiesCurrent
|
$130.00K | USD | Point-in-time |
| Accrued expenses |
AccruedLiabilitiesCurrent
|
$141.00K | USD | Point-in-time |
| Line of credit |
LinesOfCreditCurrent
|
$3.01M | USD | Point-in-time |
| Line of credit |
LinesOfCreditCurrent
|
$4.11M | USD | Point-in-time |
| Current portion of long term financing obligation |
LongTermDebtCurrent
|
$134.00K | USD | Point-in-time |
| Current portion of long term financing obligation |
LongTermDebtCurrent
|
$134.00K | USD | Point-in-time |
| Current portion of capital leases payable |
CapitalLeaseObligationsCurrent
|
$125.00K | USD | Point-in-time |
| Current portion of capital leases payable |
CapitalLeaseObligationsCurrent
|
$125.00K | USD | Point-in-time |
| Total current liabilities |
LiabilitiesCurrent
|
$9.29M | USD | Point-in-time |
| Total current liabilities |
LiabilitiesCurrent
|
$11.67M | USD | Point-in-time |
| Long term financing obligation, less current portion, net of discount of $1,017,000 and $1,031,000, respectively |
LongTermDebtNoncurrent
|
$1.51M | USD | Point-in-time |
| Long term financing obligation, less current portion, net of discount of $1,017,000 and $1,031,000, respectively |
LongTermDebtNoncurrent
|
$1.49M | USD | Point-in-time |
| Capital leases payable, less current portion |
CapitalLeaseObligationsNoncurrent
|
$476.00K | USD | Point-in-time |
| Capital leases payable, less current portion |
CapitalLeaseObligationsNoncurrent
|
$443.00K | USD | Point-in-time |
| Capital expansion loan |
LongTermLoansPayable
|
$1.23M | USD | Point-in-time |
| Capital expansion loan |
LongTermLoansPayable
|
$672.00K | USD | Point-in-time |
| Term loan |
LongTermLoansFromBank
|
$1.50M | USD | Point-in-time |
| Term loan |
LongTermLoansFromBank
|
$1.50M | USD | Point-in-time |
| Total Liabilities |
Liabilities
|
$13.45M | USD | Point-in-time |
| Total Liabilities |
Liabilities
|
$16.34M | USD | Point-in-time |
| Commitments and contingencies |
CommitmentsAndContingencies
|
- | USD | Point-in-time |
| Commitments and contingencies |
CommitmentsAndContingencies
|
- | USD | Point-in-time |
| Series A Convertible Preferred stock, $10 par value, 500,000 shares authorized, 9,411 shares issued and outstanding |
PreferredStockValue
|
$94.00K | USD | Point-in-time |
| Series A Convertible Preferred stock, $10 par value, 500,000 shares authorized, 9,411 shares issued and outstanding |
PreferredStockValue
|
$94.00K | USD | Point-in-time |
| Common stock, $.0001 par value, 19,500,000 shares authorized, 13,081,947 and 13,068,058 shares issued and outstanding, respectively |
CommonStockValue
|
$1.00K | USD | Point-in-time |
| Common stock, $.0001 par value, 19,500,000 shares authorized, 13,081,947 and 13,068,058 shares issued and outstanding, respectively |
CommonStockValue
|
$1.00K | USD | Point-in-time |
| Additional paid in capital |
AdditionalPaidInCapital
|
$26.54M | USD | Point-in-time |
| Additional paid in capital |
AdditionalPaidInCapital
|
$26.30M | USD | Point-in-time |
| Accumulated deficit |
RetainedEarningsAccumulatedDeficit
|
$-23.01M | USD | Point-in-time |
| Accumulated deficit |
RetainedEarningsAccumulatedDeficit
|
$-22.74M | USD | Point-in-time |
| Total stockholders' equity |
StockholdersEquity
|
$3.62M | USD | Point-in-time |
| Total stockholders' equity |
StockholdersEquity
|
$3.65M | USD | Point-in-time |
| Total liabilities and stockholders' equity |
LiabilitiesAndStockholdersEquity
|
$17.10M | USD | Point-in-time |
| Total liabilities and stockholders' equity |
LiabilitiesAndStockholdersEquity
|
$19.96M | USD | Point-in-time |
Income Statement
24 line items
| Line Item | Tag | Value | Unit | Period |
|---|---|---|---|---|
| Sales |
SalesRevenueNet
|
$8.95M | USD | 1 Quarter |
| Sales |
SalesRevenueNet
|
$10.67M | USD | 1 Quarter |
| Cost of goods sold |
CostOfGoodsSold
|
$6.05M | USD | 1 Quarter |
| Cost of goods sold |
CostOfGoodsSold
|
$7.41M | USD | 1 Quarter |
| Gross profit |
GrossProfit
|
$3.26M | USD | 1 Quarter |
| Gross profit |
GrossProfit
|
$2.90M | USD | 1 Quarter |
| Delivery and handling expenses |
ShippingHandlingAndTransportationCosts
|
$1.17M | USD | 1 Quarter |
| Delivery and handling expenses |
ShippingHandlingAndTransportationCosts
|
$895.00K | USD | 1 Quarter |
| Selling and marketing expense |
SellingAndMarketingExpense
|
$1.19M | USD | 1 Quarter |
| Selling and marketing expense |
SellingAndMarketingExpense
|
$1.07M | USD | 1 Quarter |
| General and administrative expense |
GeneralAndAdministrativeExpense
|
$968.00K | USD | 1 Quarter |
| General and administrative expense |
GeneralAndAdministrativeExpense
|
$972.00K | USD | 1 Quarter |
| Total operating expenses |
OperatingExpenses
|
$2.94M | USD | 1 Quarter |
| Total operating expenses |
OperatingExpenses
|
$3.33M | USD | 1 Quarter |
| Loss from operations |
OperatingIncomeLoss
|
$-71.00K | USD | 1 Quarter |
| Loss from operations |
OperatingIncomeLoss
|
$-32.00K | USD | 1 Quarter |
| Interest expense |
InterestExpense
|
$188.00K | USD | 1 Quarter |
| Interest expense |
InterestExpense
|
$200.00K | USD | 1 Quarter |
| Net loss |
NetIncomeLoss
|
$-271.00K | USD | 1 Quarter |
| Net loss |
NetIncomeLoss
|
$-220.00K | USD | 1 Quarter |
| Loss per share - basic and diluted |
EarningsPerShareBasicAndDiluted
|
$-0.02 | USD | 1 Quarter |
| Loss per share - basic and diluted |
EarningsPerShareBasicAndDiluted
|
$-0.02 | USD | 1 Quarter |
| Weighted average number of shares outstanding - basic and diluted |
WeightedAverageNumberOfShareOutstandingBasicAndDiluted
|
12.97M | shares | 1 Quarter |
| Weighted average number of shares outstanding - basic and diluted |
WeightedAverageNumberOfShareOutstandingBasicAndDiluted
|
13.07M | shares | 1 Quarter |
Cash Flow Statement
56 line items
| Line Item | Tag | Value | Unit | Period |
|---|---|---|---|---|
| Net loss |
NetIncomeLoss
|
$-271.00K | USD | 1 Quarter |
| Net loss |
NetIncomeLoss
|
$-220.00K | USD | 1 Quarter |
| Depreciation and amortization |
DepreciationDepletionAndAmortization
|
$213.00K | USD | 1 Quarter |
| Depreciation and amortization |
DepreciationDepletionAndAmortization
|
$181.00K | USD | 1 Quarter |
| Fair value of stock options issued to employees |
FairValueOptionChangesInFairValueGainLoss1
|
$-99.00K | USD | 1 Quarter |
| Fair value of stock options issued to employees |
FairValueOptionChangesInFairValueGainLoss1
|
$-212.00K | USD | 1 Quarter |
| (Decrease) increase in allowance for doubtful accounts |
AllowanceForDoubtfulAccountsReceivablePeriodIncreaseDecrease
|
$14.00K | USD | 1 Quarter |
| (Decrease) increase in allowance for doubtful accounts |
AllowanceForDoubtfulAccountsReceivablePeriodIncreaseDecrease
|
$-1.00K | USD | 1 Quarter |
| Accounts receivable |
IncreaseDecreaseInAccountsReceivable
|
$479.00K | USD | 1 Quarter |
| Accounts receivable |
IncreaseDecreaseInAccountsReceivable
|
$404.00K | USD | 1 Quarter |
| Inventory |
IncreaseDecreaseInInventories
|
$-217.00K | USD | 1 Quarter |
| Inventory |
IncreaseDecreaseInInventories
|
$2.05M | USD | 1 Quarter |
| Prepaid inventory |
IncreaseDecreaseInPrepaidInventory
|
$-474.00K | USD | 1 Quarter |
| Prepaid inventory |
IncreaseDecreaseInPrepaidInventory
|
$117.00K | USD | 1 Quarter |
| Prepaid expenses and other current assets |
IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets
|
$3.00K | USD | 1 Quarter |
| Prepaid expenses and other current assets |
IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets
|
$-168.00K | USD | 1 Quarter |
| Accounts payable |
IncreaseDecreaseInAccountsPayable
|
$1.27M | USD | 1 Quarter |
| Accounts payable |
IncreaseDecreaseInAccountsPayable
|
$356.00K | USD | 1 Quarter |
| Accrued expenses |
IncreaseDecreaseInAccruedLiabilities
|
$-10.00K | USD | 1 Quarter |
| Accrued expenses |
IncreaseDecreaseInAccruedLiabilities
|
$11.00K | USD | 1 Quarter |
| Net cash provided by (used in) operating activities |
NetCashProvidedByUsedInOperatingActivities
|
$85.00K | USD | 1 Quarter |
| Net cash provided by (used in) operating activities |
NetCashProvidedByUsedInOperatingActivities
|
$-458.00K | USD | 1 Quarter |
| Purchase of property and equipment |
PaymentsToAcquirePropertyPlantAndEquipment
|
$73.00K | USD | 1 Quarter |
| Purchase of property and equipment |
PaymentsToAcquirePropertyPlantAndEquipment
|
$351.00K | USD | 1 Quarter |
| Net cash used in investing activities |
NetCashProvidedByUsedInInvestingActivities
|
$-73.00K | USD | 1 Quarter |
| Net cash used in investing activities |
NetCashProvidedByUsedInInvestingActivities
|
$-351.00K | USD | 1 Quarter |
| Proceeds from stock option and warrant exercises |
ProceedsFromWarrantExercises
|
$31.00K | USD | 1 Quarter |
| Proceeds from stock option and warrant exercises |
ProceedsFromWarrantExercises
|
$20.00K | USD | 1 Quarter |
| Payment of deferred financing fees |
PaymentsOfFinancingCosts
|
$7.00K | USD | 1 Quarter |
| Payment of deferred financing fees |
PaymentsOfFinancingCosts
|
- | USD | 1 Quarter |
| Principal repayments on long term financing obligation |
RepaymentsOfLongTermDebt
|
$31.00K | USD | 1 Quarter |
| Principal repayments on long term financing obligation |
RepaymentsOfLongTermDebt
|
$25.00K | USD | 1 Quarter |
| Principal repayments on capital lease obligation |
RepaymentsOfLongTermCapitalLeaseObligations
|
$33.00K | USD | 1 Quarter |
| Principal repayments on capital lease obligation |
RepaymentsOfLongTermCapitalLeaseObligations
|
$30.00K | USD | 1 Quarter |
| Principal repayments on term loan |
RepaymentsOfNotesPayable
|
- | USD | 1 Quarter |
| Principal repayments on term loan |
RepaymentsOfNotesPayable
|
$39.00K | USD | 1 Quarter |
| Net draw down (repayment) on line of credit |
ProceedsFromRepaymentsOfLinesOfCredit
|
$69.00K | USD | 1 Quarter |
| Net draw down (repayment) on line of credit |
ProceedsFromRepaymentsOfLinesOfCredit
|
$1.10M | USD | 1 Quarter |
| Net cash (used in) provided by financing activities |
NetCashProvidedByUsedInFinancingActivities
|
$1.07M | USD | 1 Quarter |
| Net cash (used in) provided by financing activities |
NetCashProvidedByUsedInFinancingActivities
|
$-12.00K | USD | 1 Quarter |
| Net (decrease) increase in cash |
CashPeriodIncreaseDecrease
|
- | USD | 1 Quarter |
| Net (decrease) increase in cash |
CashPeriodIncreaseDecrease
|
$262.00K | USD | 1 Quarter |
| Cash at beginning of period |
Cash
|
$1.10M | USD | Point-in-time |
| Cash at beginning of period |
Cash
|
$1.10M | USD | Point-in-time |
| Cash at beginning of period |
Cash
|
$959.00K | USD | Point-in-time |
| Cash at beginning of period |
Cash
|
$1.22M | USD | Point-in-time |
| Cash at end of period |
Cash
|
$1.10M | USD | Point-in-time |
| Cash at end of period |
Cash
|
$1.10M | USD | Point-in-time |
| Cash at end of period |
Cash
|
$959.00K | USD | Point-in-time |
| Cash at end of period |
Cash
|
$1.22M | USD | Point-in-time |
| Interest |
InterestPaidNet
|
$188.00K | USD | 1 Quarter |
| Interest |
InterestPaidNet
|
$201.00K | USD | 1 Quarter |
| Property and equipment acquired through capital expansion loan |
NoncashOrPartNoncashAcquisitionFixedAssetsAcquired1
|
- | USD | 1 Quarter |
| Property and equipment acquired through capital expansion loan |
NoncashOrPartNoncashAcquisitionFixedAssetsAcquired1
|
$311.00K | USD | 1 Quarter |
| Other current assets acquired through capital expansion loan |
NoncashOrPartNoncashAcquisitionOtherAssetsAcquired1
|
- | USD | 1 Quarter |
| Other current assets acquired through capital expansion loan |
NoncashOrPartNoncashAcquisitionOtherAssetsAcquired1
|
$250.00K | USD | 1 Quarter |
Stockholders Equity
8 line items
| Line Item | Tag | Value | Unit | Period |
|---|---|---|---|---|
| Balance |
StockholdersEquity
|
$3.62M | USD | Point-in-time |
| Balance |
StockholdersEquity
|
$3.65M | USD | Point-in-time |
| Common shares issued upon exercise of warrants |
CommonSharesIssuedUponExerciseOfWarrants
|
$31.00K | USD | 1 Quarter |
| Fair value vesting of options issued for services |
ShareBasedGoodsAndNonemployeeServicesTransactionStockholdersEquity
|
$212.00K | USD | 1 Quarter |
| Net loss |
NetIncomeLoss
|
$-271.00K | USD | 1 Quarter |
| Net loss |
NetIncomeLoss
|
$-220.00K | USD | 1 Quarter |
| Balance |
StockholdersEquity
|
$3.62M | USD | Point-in-time |
| Balance |
StockholdersEquity
|
$3.65M | USD | Point-in-time |
Data is extracted from SEC EDGAR XBRL filings. Values shown are as reported in the filing.